There are four steps you need to complete in order to finalize the Setup section of your Business Profile. Your business setup will need to be completed before you can display Your Business Listing in the Search Directory or Activate and Adjust Online Booking Rules.
In your account, navigate to your Business Profile (tab in the top left with your business name on it) and select Setup to complete:
Note: Once each step is complete, the circle around each number will turn green.