Campaigns allow you to easily create your own beautiful emails that can be sent to all or specific groups of Clients.
Choose a pre-made template (or build your own), select who you want to receive the email, add a personalized message, and send away! Each pre-made template even includes a call-to-action button that sends Clients to your MassageBook Business Website to book a Service or a buy a Gift Certificate.
Get Started Here: Creating a New Campaign
With the information you collect and add in MassageBook, you’re able to send precise messages to specific types of Clients. It’s called target marketing, and with it you just uncovered a goldmine of possibilities!
Want to follow up with Clients who haven't visited in awhile to encourage them to book again? No problem!
How about about reaching out to a group of teachers now that summer is in session? Done.
Used effectively, a world of opportunity exists to grow your Business while increasing Client interaction!
MassageBook also provides you with a few analytics that allow you to easily track your email's performance. These analytics include: Total Sent, Open Rate, Click-through Rate, and Total Recipients.
Total Sent: Every unique email address, excluding clients who have been flagged or have been unsubscribed from Email Campaigns in their Message Settings. Clients who have unsubscribed themselves via the "Unsubscribe" button in the Campaign email will be included in this number.
Open Rate: Number and percentage of clients that opened the email in their inbox. A single client opening the email 2 times will register as 2 "opens".
Click-through Rate: Number and percentage of clients that clicked the Call to Action button in the email (if applicable). The percentage is based on total number Sent.
Total Recipients: This reflects the total number of unique emails that received the Campaign. This number will exclude clients who have been flagged, have been unsubscribed from Email Campaigns in their Message Settings, or have unsubscribed themselves. This number can be viewed by selecting the Campaign name on the Activity page.
Note:
- You must have an active subscription or trial to the Amplify plan in order to use this feature.
- During a free trial only, you must contact MassageBook Support about activating the ability to send Campaigns.
- The Business Details must be completed before Campaign Analytics will display.